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Background information
"Pastis, an aperitif flavored with anise, fennel seed, licorice root and other herbs, is especially common in southern France. It is diluted with ice-cold water from a carafe. To increase sales and awareness of his Pastis, Paul Ricard designed his own signature decanter with his name on it in the mid-1930s. Other distillers followed suit. Numerous 'pichets' (French for jugs) subsequently advertised various Pastis brands on the counters and tables of bistros in France. A common feature of most pastis carafes is the design of the spout, which prevents ice cubes from entering the glass and thus watering down the French cult drink. Photographer Rui CAMILO has selected and staged well-known, but equally rare examples from Michael Eckel's collection for this artist's book.
Content
The design of the photo book 'Trente-Trois Pichets Pastis' by Rui CAMILO is a tribute to the Californian artist Ed RUSCHA, whose artist books are among the early and most influential publications of the genre. He thus influenced subsequent generations of artists and the development of 'artists' books', which often became cult objects. Just as with Ed RUSCHA, the photographs in this book are uncommented, a small format is chosen for the design, and an unspectacular typography is used. It thus appeals to connoisseurs of Ed RUSCHA's artist's books as well as to friends of the French way of life and pastis connoisseurs. Even if it doesn't give answers about origin, designer and editions, it rather shows the beauty of these objects." (© Bernd Detsch Verlag, 2021)